Motorola's mystery box device turned out to be nothing but the new variant of Moto E variant. Back in 2014, Motorola surprised one and all by divulging into the entry-level smartphone space, which was fairly nascent in terms of brand and products visibility back then. The company recently celebrated its first anniversary for the product and thereby rolling out Moto E (2015) couldn't have come at a better time for the Lenovo-owned company.
Every time a company refreshes its hero product with another one, year-on-year comparisons are bound to be raised, in order to determine 'what's changed' or even figure out 'value' of the successor. And that's exactly what we've done for you, so take a closer look at the difference (or similarity) between the E from 2014 and the E taking the tradition forward.
| Brand | Motorola Moto E | Motorola Moto E (2015) |
| Price | Rs 5,999 | Rs 6,999 (expected) |
| Display | 4.3-inch (960x540p) Corning Glass 3 | 4.5-inch (960x540p) Corning Glass 3 |
| OS | Android 4.4 KitKat | Android 5.0 Lollipop |
| CPU | 1.2GHz dual-core Snapdragon 200 | 1.2GHz quad-core Snapdragon 200* or 410** |
| RAM | 1GB | 1GB |
| Storage | 4GB + 32GB (microSD) | 8GB + 32GB (microSD) |
| Cameras | 5MP (rear) | 5MP (rear) + VGA (front) |
| Connectivity | 3G/2G, Wi-Fi, Bluetooth, GPS | LTE/3G/2G, Wi-Fi, Bluetooth, GPS |
| Dual-SIM | Yes | Yes |
| Battery | 1980 mAh | 2390 mAh |
| Weight | 142 grams | 145 grams |
| Dimensions | 124.8 x 64.8 x 12.3 mm | 129.9 x 66.8 x 12.3 mm |
As you can see, Motorola hasn't made any ground-breaking changes to a successful product like Moto E. The changes are barely miniscule, confined to size, better chipset, more storage, addition of front camera and much bigger battery unit.
If you already own the first Moto-E then upgrading hardly makes sense. For everybody else, Moto E still represents big shift in product and brand experience.
Motorola has to understand that unlike 2014, you have many brands offering better features for similar (or lower) price point these days. So, it will be interesting to see if Motorola continues to make merry in market like India or has the bubble burst finally happened for the brand.
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